Business Management (Tourism and Events) BA (Hons)

BA (Hons)UndergraduateBusiness & Finance

About This Programme

Business Management with a tourism and events pathway, covering destination management and event planning.

What You'll Study

Year 1

  • Management in the Global Environment (30 Credits) – Compulsory
  • Marketing Theory and Practice (30 Credits) – Compulsory
  • Data and Digital Technologies (30 Credits) – Compulsory
  • Financial Performance Management (30 Credits) – Compulsory

Year 2

  • Management Analytics and Data Visualisation (30 Credits) – Compulsory
  • Innovation, Entrepreneurship and Sustainability (30 Credits) – Compulsory
  • Operations and Supply Chain Management (30 Credits) – Compulsory
  • Tourism Management: HRM, Customers and Revenue (30 credits) – Compulsory

Year 3

  • Business Strategy (30 Credits) – Compulsory
  • Tourism Strategy, Policy and Innovation (30 Credits) – Compulsory
  • Event Planning and Management (30 Credits) – Compulsory
  • Business Start-Up (30 Credits) – Optional
  • Applied Project (30 Credits) – Optional
  • Work Internship (30 Credits) – Optional
  • Consultancy Project (30 Credits) – Optional
  • COURSE OVERVIEW
  • INTAKE
  • DURATION
  • ATTENDANCE
  • COURSE LEADER

Entry Requirements

English: IELTS Academic: 6.0 (minimum 5.5 in each band); TOEFL Internet-based: 72 (17 in listening & writing, 20 in speaking and 18 in reading); Pearson PTE Academic: 59 (with 59 in all components)

Careers

Graduates with a degree in Business Management (Tourism and Events) have a diverse array of career paths, particularly in industries that focus on hospitality, event planning, tourism services, and entertainment. This field is dynamic and offers opportunities both locally and internationally. Career and employability opportunities include: Event Planner: Specialising in organising and managing events such as conferences, weddings, corporate gatherings, and large parties. Event planners coordinate all aspects of events, from conception through to execution, ensuring everything runs smoothly for clients. Tour Manager: Leading and managing tours, tour managers ensure that travel itineraries are followed and that all aspects of the tour meet client expectations. They work for travel companies or as freelancers organising educational, leisure, or business tours. Hotel Manager: Overseeing the operations of a hotel, including guest services, housekeeping, reservations, and dining. Hotel managers work to ensure a high quality of guest experience and efficient management of hotel resources. Tourism Marketing Specialist: Developing marketing campaigns for tourism businesses, destinations, or regions. These professionals use their understanding of what attracts tourists to create promotional materials and strategies. Travel Consultant/Agent: Advising clients on travel options and creating travel itineraries based on client preferences and budgets. Travel agents work with various service providers to coordinate hotel, transport, and tour bookings. Convention Centre Manager: Managing facilities that host conventions, including overseeing event booking, space allocation, staff management, compliance, and vendor services. They ensure that all events run smoothly and meet client expectations. Visitor Information Manager: Managing services that provide information to tourists, such as visitor centres or online information portals. They ensure that tourists have access to accurate and helpful information about attractions, accommodations, and travel options. Sports Events Manager: Specialising in the planning and execution of sports events, from local tournaments to international competitions. They handle logistics, coordination with sports teams, and compliance with relevant regulations. Cultural Events Manager: Focusing on events related to arts and culture, such as festivals, theatre productions, and art exhibitions. They coordinate artists, schedules, and event logistic

Programme Details

Start Date

January, September

Duration

3 Years full time

Qualification

BA (Hons)

Subject Area

Business & Finance

Study Pattern

Full time

Delivery Format

In person