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Canadian University Dubai/Programmes/Bachelor of Arts in Communication - Digital Media and Journalism

Bachelor of Arts in Communication - Digital Media and Journalism

BAUndergraduateMedia & Communications

About This Programme

The Bachelor of Arts in Communication with a concentration in Digital Media and Journalism is thoughtfully designed to address the innovations of the contemporary media landscape. In today’s world, our understanding of global events is shaped not only by traditional news outlets but also by the dynamic influence of social media and digital platforms. This program equips students with a deep understanding of the evolving roles and players within the news media sector. Through a comprehensive curriculum, the students will develop the skills necessary to engage effectively and assertively in their increasingly technology-driven society, ensuring their voices resonate in the conversations that matter.

Course Highlights

  • CUD's Bachelor of Arts in Communication – Digital Media and Journalism will prepare students to work in the dynamic world of new media. They will have the skills and knowledge to publish, edit, produce, and research journalism content within local and international markets and on different platforms. The industry-focused curriculum will prepare them for news reporting and editing positions, print media layout and design, online news collection and dissemination, and social media.

What You'll Study

2. University Requirements [General Education Courses - 30 Credits]

  • GED 101E Application of Computer Software3 credits
  • GED 196E Communication Skills in Arabic 13 credits
  • GED 198E Islamic Culture3 credits
  • GED 199E UAE Society3 credits
  • ENT 141 Fundamentals of Innovation and Entrepreneurship 12 credits
  • ENT 142 Fundamentals of Innovation and Entrepreneurship 21 credit
  • MTH 101 Statistics3 credits
  • GED 110E Modern Art Appreciation3 credits
  • GED 111E Music Appreciation and Communication3 credits
  • GED 205E Psychology in Everyday Life3 credits
  • GED 252E Critical Thinking3 credits
  • GED 324E Ethical Reasoning for Today’s World3 credits
  • GED 330 Introduction to Canadian Studies3 credits
  • BIO 102 Biology I3 credits
  • SHS 103 Chemistry3 credits
  • GED 125E Ecosystems and Human Health3 credits
  • GED 132E Science and Technology in Society3 credits
  • ENV 201 Principles of Environmental Science3 credits

3. Program Core Requirements [Core Courses - 58 Credits]

  • GED 272 Fundamentals of Public Speaking3 credits
  • ENT 241 Entrepreneurship 12 credits
  • ENT 242 Entrepreneurship 21 credit
  • MCM 101 Introduction to Mass Communication & Media Studies3 credits
  • MCM 121 Communication Theories & Media Effects3 credits
  • MCM 115 Media in the UAE3 credits
  • MCM 130 Media Ethics and Laws3 credits
  • MCM 140 Communication Research Methods3 credits
  • MCM 201 Writing for Mass Media3 credits
  • MCM 210 Media Sociology3 credits
  • MCM 215 Audiovisual Production3 credits
  • MCM 240 Media Management3 credits
  • MCM 250 Digital Imaging3 credits
  • MCM 311 Media and Politics3 credits
  • MCM 335 Digital and Online Marketing3 credits
  • MCM 400 Comparative Global Media Systems and Policy3 credits
  • MCM 411 Multi-Platform Storytelling3 credits
  • MCM 420 Modern World History3 credits
  • MCM 431 Media Internship I1 credit
  • MCM 300 Sustainability Branding3 credits
  • MCM 305 Intercultural and Business Communications3 credits
  • MCM 330 Literary and Artistic Criticism3 credits
  • MCM 440 Cinema Studies3 credits

4. Concentration Requirements [36 Credits]

  • DMJ 200 Principles of Digital Media and Journalism3 credits
  • DMJ 210 News Writing & Editing3 credits
  • DMJ 220 Research and Data Analytics for DMJ3 credits
  • DMJ 305 Graphics for Digital Media & Journalism3 credits
  • DMJ 315 Virtual Reality for Journalism3 credits
  • DMJ 400 Newscasting3 credits
  • DMJ 425 DMJ Capstone Project3 credits
  • DMJ 430 E-Portfolio and Internship II for DMJ3 credits
  • DMJ 317 Digital Photography3 credits
  • DMJ 420 Innovative Multimedia Reporting3 credits
  • DMP 305 Critical Coding for Communication3 credits
  • DMP 315 Theory and Practice of Animation3 credits
  • PRA 301 Crisis Communication3 credits

Entry Requirements

Academic: A recognised High School Certificate: UAE Grade 12 with passing grades in all subjects, or an equivalent qualification from outside the UAE valid for public-university admission in its country of issue, completed over at least 12 years of schooling. British-curriculum applicants must have completed Year 13. Certificates issued outside the UAE require a Ministry of Education equivalency certificate.
English: A minimum score of 80% in Grade 12 English, or IELTS Academic 5.0, TOEFL iBT 61 or TOEFL ITP 500. Applicants who do not meet the English requirement enrol in the University's English for Academic Purposes (EAP) programme in their first semester and may register for up to 12 credit hours of General Education courses until the requirement is met.

Programme-specific requirements may apply. Source: cud.ac.ae admission pages, retrieved 2026-08-18.

Careers

As a graduate of the Bachelor of Arts in Communication – Digital Media and Journalism program, students will have the qualifications and skills to pursue career opportunities such as: Content Creator and Marketer Copywriter Speech Writer Grant Writer Technical Writer Corporate Communications Specialist Editor Reporter Social Media Specialist Sports Information Director Photojournalist Broadcast Journalist Magazine Features Editor Magazine Journalist Newspaper Journalist Publishing Copyeditor/Proof-reader Web Content Manager Electronic Media Specialist Online Journalist

Accreditation & Professional Recognition

The program was awarded the renewal of accreditation by the Commission for Academic Accreditation (CAA), Ministry of Education, UAE, on June 27, 2022.

Programme Details

Award

BA

Start Date

Fall, Spring and Summer Semesters

Duration

4 years

Qualification

BA

Subject Area

Media & Communications

Tuition Fee

AED 64,040/yr

EnquireView Canadian University Dubai

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Talem

Helping families find the perfect educational institution in the UAE since 2025.

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Company

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© 2025-2026 Talem EdHub Portal. All rights reserved.