Digital Media and Communications with Integrated Foundation Year BA

Course Highlights

• Our innovative and creatively challenging programme will help you develop professional and practical-based skills
• Develop theoretical understanding, media practice, research skills, and prepare to shape media and digital agendas in your future career
• Undertake a work experience placement with employers in the Digital Media and Communications sector on our Professional Skills module
• Explore the key principles in digital cultures, media studies and professional communication across a diverse portfolio of exciting modules
• Top 30 for English Language and Literature QS World Rankings 2025
• Get a head start in the graduate market with our work-based placements and employability focused modules
• Become part of a diverse community of staff and students from around the world

What You'll Study

Learn with academics from the UK and Dubai in small classes and personalised one-to-one sessions with your tutor. Lecture Seminar By graduation you will have the transferable skills needed to succeed in the rapidly growing creative sector, including media, journalism and marketing. You will enjoy a diverse learning experience, including lectures, small group tutorials, workshops, presentations, independent study and peer group learning. For all assessments there will be a formative element where you can develop ideas and arguments for feedback before completing the module’s summative elements. Contact hours Although contact hours vary significantly from week to week depending on the modules that you are studying, you can expect an average of 12 hours of taught contact time per week in each year of your BA Digital Media and Communications degree. This may include lectures, seminars, workshops, group discussions and presentations. Outside of these times, staff are also available for individual meetings and informal supervisions. Assessment methods - you will be assessed in a variety of ways to help you transition to a new style of learning. At the beginning of each module, you will be given information on how and when you will be assessed. Assessments methods will vary with each module and could include: coursework, such as essays group and individual presentations and exams Feedback - you will receive feedback on each assessment within three weeks, so you can learn from each assignment. You will also be given feedback on any exams that you take. If you should fail an exam, we will ensure that particularly detailed feedback is provided to help you prepare for future exams.

Entry Requirements

Careers

The teaching, assessments, employability modules and work placements throughout our BA Digital Media and Communications undergraduate degree will prepare you for the world of work. You’ll develop the capacity to think critically about a range of topics, argue, defend and advocate for your positions in presentations and written work and respond creatively to real-world tasks. You’ll have the optional opportunity to study on a number of challenge-based modules, responding to live briefs from local, national and international partners, as well as spending time on placement with one of our local partner organisations in the creative arts, heritage, or social enterprise sector. The University of Birmingham is the top choice for the UK's major employers searching for graduate recruits, according to The Graduate Market 2025 report. Our are here to offer you tailored, expert advice on your career plans and support you with finding and applying for jobs, internships and further study. There are hundreds of events to help you meet potential employers and learn more about the breadth of opportunities and career sectors available to you. Support will be offered to you covering the whole job application process, including CVs, LinkedIn, application forms, interviews and assessment centres. You can also email our experienced Careers Advisors and College Teams to review your applications or answer any careers related question, alongside our on campus and online 1:1 appointments. 2nd We’re consistently one of the top UK universities targeted by leading graduate employers High Fliers ‘Graduate Market in 2026’ report Receive one-to-one careers advice, including guidance on your job applications, writing your CV and improving your interview technique. Meet employers face-to-face at on-campus recruitment fairs and employer presentations. In a competitive global market, you need to be ready for work before you graduate. At the University of Birmingham Dubai, our careers services will help you plan and achieve your ambitions. Whatever you plan to do after your degree, the Careers Network Dubai information, advice, and guidance service offers support to help you identify your options, develop your skills and gain access to opportunities that propel you towards your career goal.

Accreditation & Professional Recognition

This programme is accredited by the United Arab Emirates Ministry of Higher Education and Scientific Research.

Programme Details