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University of Birmingham Dubai/Programmes/Digital Media and Communications with Integrated Foundation Year BA

Digital Media and Communications with Integrated Foundation Year BA

BAUndergraduate (Foundation)Media & Communications
Foundation Year

Course Highlights

  • Blend media theory, hands-on practice and research to shape the digital media agenda.
  • Gain real experience through a work placement with a digital media and communications employer.
  • Study English and communications at a university ranked in the world's top 30 for the subject.
  • Learn in small classes with one-to-one tutoring from UK and Dubai academics.

What You'll Study

Around 30 hours of weekly contact time through lectures, seminars and practical workshops, supplemented by self-guided study. Assessment is a mix of coursework, projects and presentations, with the final degree weighted toward your later years.

Foundation Year

An integrated foundation year building core business, communication and academic skills for degree study.

  • Introduction to Business and Management20 credits
  • Business and the Market20 credits
  • A Critical Introduction to Law and Legal Skills20 credits
  • Introduction to Global Environmental Issues20 credits
  • Academic English and Study Skills40 credits

Year 1

Build the theoretical and practical foundations of media, communication and digital culture.

  • Theories of Communication20 credits
  • Media History and Technologies20 credits
  • Researching Digital Cultures20 credits
  • Researching Everyday Communication20 credits
  • Professional Communication20 credits
  • Thinking, Reading and Writing at University20 credits

Year 2

Apply media practice and data skills across global media, identity and the workplace.

  • Applied Media Practice20 credits
  • Data Skills for the Digital World20 credits
  • Global Media20 credits
  • Media, Culture and Identity20 credits
  • Media in the Workplace20 credits
  • Writing for Business20 credits

Year 3

Specialise in professional media practice and deliver a major digital media project.

  • Digital Media and Communications Project40 credits
  • Marketing Communications20 credits
  • Business Discourse and Communication20 credits
  • Podcasting20 credits
  • Professional Skills20 credits

Entry Requirements

A Level: CC at A Level.
IB Diploma: 4,4 at Higher Level with a minimum of 28 points overall.
English: IELTS, TOEFL or PTE to the required level, or completion of a Presessional English course.

A foundation-entry pathway for students who need preparation before direct undergraduate entry.

Careers

The Careers Network in Dubai supports your progression into journalism, media, marketing, publishing, public relations and the creative industries.

Accreditation & Professional Recognition

Accredited by the UAE Ministry of Higher Education and Scientific Research.

Programme Details

Award

Bachelor of Arts (BA)

Start Date

September 2026

Typical Offer

CC at A Level (foundation entry)

Duration

4 years

Qualification

Bachelors

Subject Area

Media & Communications

Campus

Dubai

Tuition Fee

AED 123,506/yr

Tuition is AED 123,506 for the foundation year, then AED 119700 per subsequent year. A non-returnable tuition deposit of AED 5,000 secures your place and is deducted from your total fees.

EnquireView University of Birmingham Dubai

Related Programmes in Media & Communications

Digital Media and Communications BA

BA3 years

AED 119,700/yr

Digital Media and Communications MA

MA1 year

AED 128,300/yr

Talem

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© 2025-2026 Talem EdHub Portal. All rights reserved.