MBA — Marketing

About This Programme

A two-year MBA specialising in marketing, with electives spanning digital marketing, brand management, marketing analytics, CRM and sales.

Course Highlights

• MBA core plus a deep marketing specialisation.
• Twelve marketing electives from digital marketing to brand management and CRM.
• Consumer behaviour, analytics and strategy.
• Master's thesis and summer internship.

What You'll Study

A two-year MBA specialising in marketing, delivered on the Dubai International Academic City campus with the MBA core plus marketing electives.

Entry Requirements

Careers

Graduates work in brand management, digital marketing, marketing analytics, product marketing, e-commerce, CRM, advertising and marketing-strategy consulting.

Accreditation & Professional Recognition

CAA-accredited (UAE MoHESR) and KHDA 5-star.

Programme Details