International Business Management with Marketing MSc
About This Programme
One-year MSc International Business Management with Marketing, marketing-specialist pathway. Mandatory modules: Competitive Strategy, International Business Context, Marketing, Research Philosophy and Practice, International Marketing, Business Economics, Dissertation. Optional: Management Consultancy, Contemporary Consumer Behaviour, Leadership, Operations Management, Organisational Behaviour, Financial Analysis, Digital Marketing Analytics, Branding and Communications, Quality Management, Network Analysis for Business, Project Management, Sustainable Project Management. Marketing-specific modules: International Marketing (mandatory), Digital Marketing Analytics, Branding and Communications. Targets graduates with little or no prior business or management background. Evening classes accommodate working professionals. Entry: a good Honours degree (first or second class) or equivalent overseas qualification. Non-graduates with compensating qualifications/experience may enter PG Diploma with MSc transfer. IELTS 6.0 (no band below 5.5, writing 6.0 minimum). September, January, and May intakes (January intake part-time only). Full-time 12 months; part-time 24 months. Tuition AED 99,528/year full-time (incl. VAT) or AED 49,764/year part-time. Accreditations: UAE MoHESR; UK Royal Charter. 90%+ graduates in graduate-level jobs or further study within six months. Inter-campus transfer available via Go Global.
What You'll Study
Year 1, September Intake - Dubai
Detailed course guide **Optional subjects are subject to change, students will be informed in due time.
- Competitive Strategy
- International Business Context
- Marketing
- Research Philosophy and Practice
- International Marketing
- Business Economics
- Dissertation
Optional courses
- Management Consultancy
- Financial Analysis
- Branding and Communications
- Strategic Project Management
- Sustainable Marketing
Year 1, January Intake - Dubai
Detailed course guide **Optional subjects are subject to change, students will be informed in due time.
- Research Philosophy and Practice
- International Marketing
- Business Economics
- Competitive Strategy
- International Business Context
- Marketing
- Dissertation
Optional courses
- Sustainable Marketing
- Strategic Project Management
- Management Consultancy
- Financial Analysis
- Branding and Communications
Entry Requirements
Accreditation & Professional Recognition
This programme is accredited by the UAE Ministry of Higher Education and Scientific Research and also accredited and approved by the UK Royal Charter. Read more about the UAE Federal Accreditation.
Programme Details
Award
MSc
Start Date
September, January, May
Duration
1 year
Qualification
MSc
Subject Area
Business & Finance
Study Pattern
Full time / Part time
Delivery Format
In person