Bachelor of Business Administration
About This Programme
A 123-credit programme developing the knowledge and skills to become an effective, responsible manager in a global economy, with eight declared concentrations over a common business core.
Course Highlights
- Taught in the AACSB-accredited School of Business
- Taught at AUD, ranked #620 in the QS World University Rankings 2027
- US-accredited (SACSCOC) American credit degree taught in English
- AUD reports around 92% graduate employment
What You'll Study
Taught full time, in person, on an American credit-hour system, in English.
Summary of degree requirements
123 credit hours in total.
- Foundation24 credits
- Business Core27 credits
- Major Core0 credits
- Major Elective*33 credits
- Arts and Sciences Core36 credits
- General Electives3 credits
AUD publishes 8 variants of this degree in one table; each column reaches the same 123 credit hours, so they are alternatives, not additions. The credits shown are the first variant.
Foundation
24 credit hours required.
- ACCG 201 Principles of Financial Accounting3 credits
- ACCG 211 Principles of Managerial Accounting3 credits
- BUSI 101 Introduction to Business3 credits
- BUSI 201 Business Communications3 credits
- BUSI 211 Business Ethics3 credits
- ECON 201 Principles of Microeconomics3 credits
- ECON 202 Principles of Macroeconomics3 credits
- QUAN 201 Introduction to Business Statistics3 credits
Business Core
27 credit hours required.
- BUSI 311 Business Law I3 credits
- BUSI 321 Business in the International Environment3 credits
- BUSI 331 Management of Information Systems3 credits
- FINA 201 Principles of Finance3 credits
- MGMT 201 Principles of Management3 credits
- MGMT 313 Operations Management3 credits
- MGMT 499 Strategic Management (Capstone)3 credits
- MKTG 201 Principles of Marketing3 credits
- QUAN 301 Quantitative Methods for Decision Making3 credits
Accounting Core
24 credit hours required.
- ACCG 301 Intermediate Accounting I3 credits
- ACCG 302 Intermediate Accounting II3 credits
- ACCG 311 Cost Accounting3 credits
- ACCG 401 Advanced Accounting3 credits
- ACCG 421 Auditing3 credits
- ACCG 441 International Accounting3 credits
- BUSI 301 Business Research3 credits
- BUSI 481 Internship3 credits
ACCG 431* U.S. Taxation 3
- ACCG 491 Special Topics in Accounting3 credits
(IMC)
27 credit hours required.
- AIMC 401 Creative Strategy and Rhetoric3 credits
- AIMC 411 Media Planning3 credits
- AIMC 421 Strategic Planning and Measurement for Advertising and IMC3 credits
- AIMC 431 Campaign Development and Evaluation3 credits
- AIMC 481 Study Internship3 credits
- BUSI 301 Business Research3 credits
- MKTG 361 Marketing Research3 credits
- MKTG 401 Consumer Behavior3 credits
Advertising and Integrated Marketing Communications Electives
- AIMC 331 Historic and Contemporary Issues in Advertising and IMC3 credits
- AIMC 491 Special Topics in IMC3 credits
- MKTG 371 Digital Marketing3 credits
Artificial Intelligence in Business Core
30 credit hours required.
- BUAI 250 Intermediate Programming Techniques for Business3 credits
- BUAI 310 Data Structures and AI Systems in Business3 credits
- BUAI 320 Artificial Intelligence in Finance3 credits
- BUAI 322 Leadership in Data-centric Organizations3 credits
- BUAI 341 Artificial Intelligence Integration: From Blueprints to Implementation3 credits
- BUAI 453 Machine Learning for Business Decisions3 credits
- BUAI 489 Senior Project – AI Business Solutions3 credits
- BUSI 301 Business Research3 credits
- BUSI 481 Internship3 credits
- QUAN 350 Quantitative Methods for Computational Problem Solving3 credits
Artificial Intelligence in Business Electives
3 credit hours required.
Choose 3 credit hours from:
- BUAI 303 Next-Gen Marketing3 credits
- BUAI 420 Advanced Financial Analytics with Machine Learning3 credits
Economics Core
21 credit hours required.
- BUSI 301 Business Research3 credits
- BUSI 481 Internship3 credits
- ECON 310 History of Economic Thought3 credits
- ECON 311 Managerial Economics3 credits
- ECON 312 Intermediate Microeconomics3 credits
- ECON 313 Intermediate Macroeconomics3 credits
- ECON 460 Applied Econometrics [Capstone]3 credits
Economics Electives
- ECON 302 Money and Banking3 credits
- ECON 401 Industrial Organization3 credits
- ECON 402 International Economics3 credits
- ECON 441 Public Finance3 credits
- ECON 442 Oil and Energy Economics3 credits
- ECON 491 Special Topics in Economics3 credits
- FINA 331 Risk and Insurance3 credits
- FINA 451 Financial Modeling and Empirical Analysis3 credits
Finance Core
21 credit hours required.
- BUSI 301 Business Research3 credits
- BUSI 481 Internship3 credits
- FINA 311 Corporate Finance3 credits
- FINA 321 Financial Markets and Institutions3 credits
- FINA 411 Investment and Portfolio Management3 credits
- FINA 441 Multinational Financial Management3 credits
- FINA 451 Financial Modeling and Empirical Analysis3 credits
Finance Electives
- ECON 302 Money and Banking3 credits
- ECON 402 International Economics3 credits
- FINA 331 Risk and Insurance3 credits
- FINA 421 Commercial Banking3 credits
- FINA 431 Real Estate Finance and Investment3 credits
- FINA 461 Derivative Securities3 credits
- FINA 491 Special Topics in Finance3 credits
Management Core
21 credit hours required.
- BUSI 301 Business Research3 credits
- BUSI 481 Internship3 credits
- MGMT 321 Organizational Behavior3 credits
- MGMT 331 Human Resource Management3 credits
- MGMT 341 Project Management3 credits
- MGMT 401 International Management3 credits
- MGMT 461 Managing Change and Innovation3 credits
Management Electives
- BDSC 401 Business Process Modeling and Analytics3 credits
M ELE Major Elective 3
12 credit hours required.
- MGMT 431 Leadership3 credits
- MGMT 451 Supply Chain Management3 credits
- MGMT 491 Special Topics in Management3 credits
Marketing Core
21 credit hours required.
- BUSI 301 Business Research3 credits
- BUSI 481 Internship3 credits
- MKTG 311 Sales Management3 credits
- MKTG 361 Marketing Research3 credits
- MKTG 401 Consumer Behavior3 credits
- MKTG 421 International Marketing3 credits
- MKTG 471 Strategic Marketing Management3 credits
M ELE Major Elective 3
12 credit hours required.
- MKTG 321 Retail Management3 credits
- MKTG 371 Digital Marketing3 credits
- MKTG 411 Services Marketing3 credits
- MKTG 491 Special Topics in Marketing3 credits
Entry Requirements
US-style credit system; non-UAE curricula require Ministry of Education equivalency. Architecture requires a portfolio.
Careers
Graduates pursue careers in banking, finance, accounting, consulting, marketing and management, or continue to postgraduate study.
Accreditation & Professional Recognition
Offered by the AACSB-accredited School of Business Administration; AUD holds SACSCOC (US) institutional accreditation and UAE MoHESR licensure.
Programme Details
Award
Bachelor of Business Administration
Start Date
September (Fall intake)
Typical Offer
An official attested high-school transcript covering the last three years in good academic standing, with UAE Ministry of Education equivalency for non-UAE curricula. SAT Mathematics 560 or a pass in the AUD mathematics placement test.
Duration
4 years
Qualification
Bachelors
Subject Area
Business & Finance
Campus
Dubai
Course Type
Bachelor of Business Administration
Study Pattern
Full time
Delivery Format
In person
Tuition Fee
AED 106,050/yr
Undergraduate applicants apply online at aud.edu, submit attested transcripts with a UAE Ministry of Education Certificate of Equivalency for non-UAE curricula, and provide an English score (IELTS Academic 6.5, TOEFL iBT 79 or TOEFL ITP 550) and an SAT Mathematics score, or sit AUD's English and mathematics placement tests. A non-refundable AED 420 application fee applies, with an AED 5,000 reservation deposit on acceptance that is credited to tuition.